IBM 00M-608 study guide

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Exam Code: 00M-608
Exam Name: IBM (IBM Retail Industry Solutions Sales Mastery Test v1)
One year free update, No help, Full refund!
Total Q&A: 30 Questions and Answers
Last Update: 2013-10-27

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NO.1 Which of the following trends is most dramatically affecting retailers' use of media for marketing.?
A. The internet is a rapidly growing online medium
B. There are more than 5500 magazines in which to advertise
C. The iPhone has emerged as a new communication platform
D. Consumers pay more attention to other consumers' opinions than retailer's ads
Answer: A

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NO.2 What functionality does IBM WebSphere Commerce product deliver to the client?
A. Web applications
B. Scenario analysis
C. Business intelligence
D. Financial services
Answer: A

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NO.3 What is a primary benefit to using the IBM Retail framework, for IBM's anchor account planning
process?
A. Better coordination of IBM's resources across company divisions and brands
B. Provides better software pricing
C. Assists with complex deal negotiations
D. Assists with a better customer understanding
Answer: D

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